

White Key is a private company based in Athens aiming to offer a collection of the finest private villas in Greece for rent, complemented with a wide range of services of the highest quality.
White Key, Ltd was founded by two driven entrepreneurs with multicultural backgrounds and substantial experience in the hospitality and real estate business, but mostly with a passion for true quality and service. We are Greek and love our country. We understand that the ‘unspoilt’ charm and “relaxed life style” of our country sometimes comes at a cost to the ‘five-star luxury service throughout’, but we are here to bridge this gap.
Dimitris Giannakopoulos has over fourteen years of professional experience in high-end hospitality, real estate consulting and development, Finance and strategic Management Consulting. Prior to founding White Key, Dimitris worked for renowned firms, like The Boston Consulting Group, Arthur Andersen and Mercer Management Consulting. He has also held the position of Business Development Director for REDS, SA, a leading Greek real estate development company. Dimitris holds a Diploma in Civil Engineering from the National Technical University of Athens (ΕΜΠ), a Master’s degree from MIT and a MBA from INSEAD. He has lived and worked in the US, Mexico, France and Greece and speaks Greek, English, French and Spanish.
Through our professional knowledge and being avid travelers ourselves, we personally select our villas for the overall experience that they offer.
We maintain close personal relationships with the owners of our villas and are in constant contact with them, thus ensuring that the villas we offer will not only be perfect at the time of arrival, but also throughout our guests’ stay.
Our chefs, hosts, concierges, drivers and other professionals we co-operate with are carefully chosen and tested not only for their ability to offer unequalled service, but also for their pleasant personality, since they become a part of the vacation experience of our guests. They all embody the White Key philosophy of true, unpretentious quality and service.
Our goal is to build on our relationship with our guests and to make them fans of Greece, of our services and of The Villa Experience.







